Well...yeah. But the web is only one of the digital channels in which we work. It just happens to be the most obvious channel for most of our clients.

Fundamentally, we help our clients understand and exploit digital technologies in pursuit of their business goals.

The communications that we conceptualize and produce can take many forms. You are probably familiar with many of these: websites, CD-ROMs, interactive kiosks, speaker support presentations and online advertising programs. You may not be familiar with others: peer-to-peer applications, instant messaging, online collaboration platforms, decentralized publishing systems, etc.

What does that mean to you?

It means that the recommendations that we offer to you are much more than simply what we can do. It's what we should do.

We're clearly not a “nuts and bolts” kind of firm. We think big. We understand the medium. We aren't afraid to push past what can be done and look to what should be done. We don't think that we know it all. We aren't jaded. We haven't based our careers on early success.

Just ask Berlin Cameron Red Cell, Adweek and Ad Age's 2003 Agency of the Year. We are their strategic partner for interactive. We've worked with them on several accounts, including Coke, Pfizer, New York Life, Nestea Cool, Silk, Tastykake, Tidy Cats, and Walnut Acres. We've also been brought in as a partner on new business pitches for Bextra, Earthlink, IKEA, and ING Direct.

Why?

Because we get it. And more than that, we can actually do it.

Imagine that...consultants that actually implement. Or is it a development shop that actually thinks?